These graphics were designed as a concept idea for our World Cup Campaign at Betvictor. The brief was to encapsulate the spirit of Rio with something bright, summery and fun. With so many different images and designs circulating online and in print for the World Cup, I opted for hand-drawn illustrations to give our campaign a personal touch.
Created using Photoshop, Illustrator and a Wacom Cintiq
Concepts and Moodboards